Deal News

bpv GRIGORESCU ȘTEFĂNICĂ advised Creatopy and its founders in a USD 10 million series A financing round

bpv GRIGORESCU ȘTEFĂNICĂ advised Creatopy and its founders in a USD 10 million Series A financing round. It is the first investment round for the company, which was founded about two years ago. The investment was led by venture capital funds 3VC and Point Nine and is the largest first-round initiated by a start-up from Romania.

Creatopy will use the investment to reach more customers and bring new AI capabilities to the product in copywriting, image editing and workflows. More than 5,000 global brands and agencies already use the platform to create, personalize, automate and scale their ad and visual content production.

Our involvement in this investment round included advising the company and its founders on various legal and tax issues related to structuring, documenting and implementing the transaction. The bpv GRIGORESCU ȘTEFĂNICĂ team included Cătălin Grigorescu, associate lawyer and leader of the technology transactions practice, Anamaria Rotariu and Sergiu Oprean, associate lawyers in the same practice, Laura Popa, a senior associate lawyer in the employment law and occupational benefits practice, and other professionals from our firm.

I have known and worked with Catalin and his team for many years, and they have proven their value repeatedly. He and his US partners have sure-handedly guided us through this transaction’s legal and tax aspects and have provided valuable business insights and introductions. They would be invaluable to any founder and company aiming to become a global player.”, said Dan Oroș, CEO of Creatopy.

Romania is increasingly recognized as active in the European artificial intelligence market. Many local start-ups in the field have developed through the contribution of national and international business incubators, accelerators, and early-stage investments. Still, few have managed Creatopy’s performance of growing independently to the Series A level. From an industry perspective, the investment attracted by Creatopy shows major interest in automating creative workflows with solutions that help the customer retain control over brand identity. This round is one of the largest this year and a first in that a company with origins in Romania manages to bootstrapped itself to a Series A round. We are grateful to the founders of the company for their trust, and we wish them to successfully implement their plan to become a leading global company, defining a new product category“, says Cătălin Grigorescu, managing partner at bpv GRIGORESCU ȘTEFĂNICĂ.

Our team’s success in the Corporate Transactions practice continues into the second half of 2023, an active year with several transactions either trusted or currently in various stages of completion. This year, our team advised:

▸ Softelligence and its shareholders on its takeover by the US company Encora Holdings Limited, part of the Encora Group (May 2023);

▸ private equity investment firm OMNIA CAPITAL on acquiring the road transportation company Dumagas from the private equity fund Bancroft (February 2023);

▸  VERIDION (formerly Soleadify), its founder, as well as the venture capital fund LAUNCHUB Ventures and other participants in a USD 6 million late seed financing round (February 2023);

▸  enterprise software and infrastructure company INCRYS on the acquisition of IT services company USOURCE (January 2023);

▸  Innoship and its shareholders concerning the acquisition and the investment by Abris Capital portfolio company Alsendo (October 2022);

▸  Smart ID Dynamics and its shareholders about the investment of SARMIS Capital in Smart ID Dynamics (January 2022) and on the acquisition of the Brasov-based integrated software solutions provider Spectrum (May 2022);

▸  Scandinavian private equity investor FSN Capital on the transaction involving the acquisition of Mantis Group, a leading international WMS/ logistics software and solutions vendor (February 2022).

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